HOW TO GO FROM DREAMER TO DESIGNER?
Going from Dreamer to Designer
By Bri
I didn’t start out as a designer. I started out as a mother and caregiver with a big dream and no formal training. What changed my life was the decision to act now. I didn’t wait until I had all the answers—I stayed ready to learn. What started with sketches and secondhand sewing machines eventually turned into a high fashion brand. And if I did it, so can you.
Here are my top tips for going from a dreamer to a designer:
1. Stay Ready to Learn
You need to move like a student every day.
• Carry a pencil, pen, and notebook at all times. Sketch what you see.
• Be your own analytic: watch how people dress, what sells in stores, what colors are trending.
• Go into stores like Nordstrom or Saks just to inspect stitching, lining, and details.
• Read your sewing machine manual before turning it on.
• Invest in books, courses, or fashion school—you don’t need a degree, but you do need knowledge.
2. Practice Like It’s a Lifestyle
Sewing is like driving: the more you do it, the smoother it gets.
• Don’t expect perfection, expect progress.
• Use quality tools—fabric scissors are for fabric only. Treat your tools with respect and they’ll serve you longer.
3. Share Your Dream & Network
Your gift will make room for you—but only if you speak up.
• Share your goals with people around you.
• Volunteer at fashion shows. Even steaming clothes backstage can be a foot in the door.
• Rent out your gowns and get them photographed.
• Ask other creatives to collaborate. Don’t be afraid to trade value.
4. Build a Real Collection
Don’t just make random outfits—design with vision.
• Create a 12-piece collection that tells a story.
• Think about color, season, audience, and fit.
• Ask yourself: Am I building a brand I want to own, or a brand I want to sell to stores?
5. Decide Your Route to Retail
Once your designs are solid, choose your business model:
• Sell direct-to-customer online or in-person
• Approach boutiques
• Pitch to department stores like Nordstrom, Saks, or Burlington.
You don’t need permission to be great. You need commitment, vision, and action. Whether you’re sewing between diaper changes or designing after work, you’re already becoming a designer. Keep going. The dream is waiting for you to show up dressed for it.